Sanita Alrey DeBose is the proud owner of BrandUworld, a promotional products company that strives to be a one-stop shop for top-tier promotional products and business gifts. She has an intimate knowledge of industry trends, from decorated apparel and gourmet food gifts to eco-conscious products and the latest technologies behind today's promotional products business. 

For almost 20 years, she has been immersed in the world of advertising and promotional products, helping businesses make lasting impressions. Their tagline is “We Put Your Brand in Their Hand”.

Sanita enjoys serving her local community, whether through service on various nonprofit boards or other types of volunteering. Though these roles had little to do with her professional background, her journey into sourcing awards, gifts, apparel, and giveaways began in these volunteer positions. With a foundation in the field of engineering, she gained expertise in materials, processes, and systems development, as well as valuable connections to industry experts. This background has equipped her with the ability to conduct comprehensive research, a skill that complements her work in the promotional products industry.

Her past background led her to explore the possibility of transitioning into her own business, leveraging skills and resources she already possessed.

BrandUWorld became certified as a minority-owned business through the National Minority Supplier Development Council (NMSDC) and is a member of Montgomery County’s Local Small Business Reserve Program while maintaining memberships in several national promotional product associations.

Sanita takes great pride in BrandUworld being a woman-owned business that oversees worldwide projects for individuals, corporations, government entities, and organizations. Their goal is to provide a comprehensive selection of promotional products and business gifts, all under one roof. With personalized technical design and development support, they ensure their clients receive top-quality customized products that enhance their visibility and leave a lasting impact.

The Future of Promotional Products is in Technology

BrandUworld is using AI to improve performance and create ideas for client presentations. The company now offers an online ordering platform for clients, including ecommerce support with customer Branded Online Stores. They handle all production, fulfillment, invoicing, customer support, inventory management, and automated communications.

The Right Clients for BrandUworld

BrandUworld prides itself on their ability to work with a diverse range of industries and businesses. No matter the size or budget, they have the expertise to help your company succeed. Past clients include businesses in vision care, chiropractic services, insurance, pool supplies, dental offices, medical offices, attorneys, and religious organizations, among others. Additionally, they have partnered with local county governments and various departments within the Montgomery County procurement system.

What BrandUWorld is Looking For in Montgomery County Right Now

BrandUWorld is a firm believer in the importance of establishing a strong relationship with local county government. It is imperative for businesses to engage with the county not only before and after submitting bids, but throughout the entire contracting process. By fostering a collaborative and transparent relationship with Montgomery County, businesses can ensure that their needs are met and that they are well-positioned for success. A two-way feedback system is essential for a great partnership. By providing timely and constructive feedback, businesses can help the county improve its processes and procedures, ultimately leading to a more efficient and effective contracting process. Similarly, by actively seeking feedback from Montgomery County, businesses can gain valuable insights that can help them improve their own operations and better meet the needs of their clients. In conclusion, proactive communication between businesses and Montgomery County is crucial for fostering successful partnerships and driving mutual growth and success. BrandUWorld is committed to building strong relationships with county entities and looks forward to working with Montgomery County again to achieve shared goals and objectives.

The best business resources she has experienced in Montgomery County has been membership in the Maryland Black Chamber of Commerce (MBCC) and a strong relationship with the Montgomery County Black Collective (MCBC), led by Kim Jones as Executive Director.  Sanita considers it an honor to be a trusted resource for MBCC and MCBC. As a member of the Montgomery County Advisory Board for MBCC, she has gained invaluable insights into the local community and forged numerous business connections.

The many educational resources and networking opportunities have been instrumental in growing her business. She will continue to serve and give back to the community that has supported her so much.

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